9/3/2023 0 Comments Fun booth games for expos![]() Gamification is popular at trade shows, and for good reason: Games can be a useful way to draw visitors into your booth, to collect their contact information, and to incentivize their attendance at presentations and demonstrations. ![]() Gamification is everywhere: If you’ve ever collected Monopoly pieces at your grocery store or favorite fast-food chain for the chance to win cash or prizes, you’ve engaged in gamification. There are at least nine software companies devoted specifically to motivating sales reps through gamification it’s also the driving force behind some of the biggest loyalty programs around. Gamification-the art of using game elements to encourage engagement and participation-is popping up in more industries all the time. While a well-deployed display of cutting-edge technology is a great way to draw a crowd, you don’t have to have the latest in moving pixels to get visitors to interact with your brand. The Best Interactive Trade Show Booth Ideas Appeal to a Competitive Nature The possibilities are limited only by your imagination. Interactive technology can also extend beyond the booth: Push notifications sent to the phones of attendees can invite them to a special event held at your booth-perhaps to attend a virtual reality experience that culminates in a chance to win a VR setup of their own. As with every other element of your exhibit, the technology you use should help your booth visitors interact and engage with your brand. If you’re planning a video wall, bear in mind that all elements of your presentation-just like all aspects of your booth-should be thoughtfully selected to make sure you’re not bombarding visitors with underwhelming content, such as generic stock images. As the technology behind touchscreens grows in leaps and bounds, interactive video walls and touchscreens on monitors, tablets, or kiosks placed around your booth are more popular than ever, giving visitors a tactile and self-guided introduction to your brand. Clusters of VR-begoggled attendees spark instant curiosity from passersby. The Best Interactive Trade Show Booth Ideas Use Technology PurposefullyĪs covered in our recent piece on trade show trends, virtual reality -and its up-and-coming cousin, augmented reality -can provide attendees with a memorable interactive experience at your trade show booth. The Best Ways to Make Your Exhibition Booth a Success.Best Interactive Trade Show Booth Ideas.The Best Medical Device Trade Show Display Ideas.How the Best Exhibition Design Firms Can Influence Your Audience.
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